https://make-your-pitch.com
The Co-Sponsor for this Episode is B.E.T. A business platform that gives you all the information and tools you need to advance your business as well as the understanding of how to run your business most effectively and profitably.
To learn more check out the:
Video: https://bit.ly/368rSKk
Website: www.yvrbet.com
The Co-Sponsor for this episode is CRM Engine.
A Customer Relation Management system that provides a 4 Module Solution, Standard Customization by the CRM Engine Team, Unlimited Users, Unlimited Data, Unlimited Records, Cloud Hosting, Security Updates, and Daily Backups as well as On-Going support (Usually Same Day)
Go Here to Learn More:
Website: CRMEngine.co.uk/makeyourpitch
https://make-your-pitch.com
The Co-Sponsor for this Episode is B.E.T. A business platform that gives you all the information and tools you need to advance your business as well as the understanding of how to run your business most effectively and profitably.
To learn more check out the:
Video: https://bit.ly/368rSKk
Website: www.yvrbet.com
The Co-Sponsor for this episode is CRM Engine.
Make-Your-Pitch
https://make-your-pitch.com
The Co-Sponsor for this Episode is B.E.T. A business platform that gives you all the information and tools you need to advance your business as well as the understanding of how to run your business most effectively and profitably.
To learn more check out the:
Video: https://bit.ly/368rSKk
Website: www.yvrbet.com
The Co-Sponsor for this episode is CRM Engine.
Voxpop Games Design
Mark Anthony Rodriquez and Charles Yu CEO and founder
Game developers and distributors
VoxPop Games is a profit sharing games distribution platform focused on independent games.
In the United States gaming platforms continue to grow consistently during the Covid pandemic and accelerated in 2021reaching $33.9 billion annually. Of that, $33.9 billion dollars, a little over $3.4 billion is independent games. That is comparatively small compared to the larger market.
We talk about disruption a lot. How do we plan to disrupt? Using a method that will revolutionize the market. VoxPop uses a revenue sharing business model.
Any game that is sold on the VoxPop platform, the developer gets a percentage share of that revenue.
If my percentage share is set at 5% we offer 20% to specific users. What this model does is engage influencers.
If an independent gamer has a killer idea, you have a great game already built but what you don't have is the money to buy marketing to help that game get sold. Advertising can be as much as two thirds of a triple A games budget.
An example is Call of Duty with a $255 million budget, over $210 million of which was for advertising and only advertising. If you are an Indy Dev, you don't necessarily have the money to engage in a traditional advertising campaign. What you want is to engage influencers. Independent gamers live and die on streamers and ledge players. Among Us is a game that went so viral, 85 million downloads, that game came out 3 years ago but it was a complete flop. It was only during the pandemic when streamers picked it up at random that it created a cascading effect. One streamer picked it up then a group of streamers picked it up and all of their viewers got on board as well.
You might wonder what was stopping developers of AmongUs from engaging streamers like this three years ago? The answer is streamers these days have an audience and gone are the days when a free copy of your game has meaning. Streamers want to keep the lights on, they are looking for sponsorship and with having their own audience, we are beyond the days when you can just give us a free copy of your game to a streamer. They want to keep their channel alive and what streamers want is a cut of the profits.
So on VoxPoP developers engage streamers and say hey listen I got this new game, I want to showcase my game. If you recommend this game to your audience, I will give you 10%, 20%, 30% of every sale. Its an old model of reciprocity built into the system. You can attempt virality on another platform but with VoxPop you stand to earn a profit if people buy a proven model.
Keywords
Virality
Sponsorship
AmongUs
Streamers
Call of Duty
Indy Dev
Independent developer
Reciprocity