Ep 12: Doing Nothing is Worse than Failing


Ep 12: Doing Nothing is Worse than Failing


In this week's BLAST, Jon and Hank talk with guest Norm Bilow, Founder and Managing Director of The Escape Pod, a full service indepedent ad agency - and BOA's creative partner. Norm discusses the aspects of a successful campaign, a successful brand, and what differientiates brands that break through the clutter.