In this episode, Dr. John Crutchfield discusses strategies for attracting real estate deals, outlines a simple framework, and provides actionable advice to real estate investors. This episode covers attending conferences, joining groups, leveraging social media, and staying engaged with sellers. Dr. John emphasizes the importance of continuous conversations, knowing your customers, and exploring various lead generation strategies such as networking, paid marketing, and sweat equity. Real estate investors are given specific homework assignments to increase their deal flow and make more people aware of their investment activities.
Episode Timeline:
00:00 Introduction to Attracting Real Estate Deals
00:53 Current Strategies for Finding Deals
03:28 Importance of Seller Conversations
05:26 Expanding Your Network
11:11 Generating Leads: The Funnel Approach
15:39 Effective Lead Generation Strategies
18:10 Be Everywhere: Building Your Brand
21:50 Knowing Your Customer
27:33 Networking for Success
29:58 Overcoming Nervousness at Meetups
31:16 Paying for Leads: Strategies and Tips
33:12 Sweat Equity: Hands-On Approaches
35:06 Commitment to Generating Leads
40:08 Homework and Accountability
47:59 Leveraging Social Media for Real Estate
50:30 Meeting Logistics and Final Thoughts
Key Takeaways:
If you don't have deals, you likely don't have enough leads.
Every successful investor has a lead generation system in place.
Focus on attracting leads consistently — not chasing them occasionally.
Let everyone — friends, family, agents, contractors — know you buy houses.
Post regularly, talk about your deals, and brand yourself publicly.
Quotes:
"It's not about who you know. It's about who knows YOU." - Dr. John Crutchfield
“You can't get to the money without leads.” - Dr. John Crutchfield
“If nobody knows you buy houses, don't be surprised when no one sends you deals.” - Dr. John Crutchfield
If you are interested investing in real estate and make connections, shoot an email at [email protected]. Read on some of our blogpost http://grabthemap.com/.