What if the thing you're most afraid to share is the exact thing that makes your brand unforgettable?
In this episode, Hannah Chapman, CFP®, APMA®, CRPC® and Michael R. Hunter, branding visionary, unpack what it really means to build a personal brand in a world flooded with surface-level content—and why the deepest power lies in showing up as your whole self.
Together, they dive deep into the intersection of brand, business, and being—and why authenticity is not a marketing tactic, but a foundation for long-term success.
You'll learn:
Why your brand is what others say about you—and how to shape that perception with integrity
The three-legged stool of brand, business, and being (and why all three must align)
Why trying to scale too early can actually hurt your brand
The hidden costs of trying to be everything to everyone
How to step into the most authentic version of your brand without burning out
The future of AI and human connection—and how community, experience, and in-person authenticity are becoming more valuable than ever
Connect with Michael here:
LinkedIn: https://linkedin.com/in/michaelrhunter
Instagram: https://instagram.com/michaelrhunter
X: https://x.com/michaelrhunter
Connect with Hannah here:
X² Wealth Planning Website: https://x2wealthplanning.com/
Expansive CEO: https://expansiveceo.com/
Hannah's Website: https://hannahrchapman.com/
Instagram: https://www.instagram.com/hannah.chapman.cfp
Facebook: https://www.facebook.com/hannahchapmanfinancialadvisor/
LinkedIn: https://www.linkedin.com/in/hannahrchapman/